About My Creator Co
We're not just consultants, we're your partners in growth
Based in the heart of New York City, we are a niche consulting firm dedicated to powering the go-to-market success of technology companies building content creation, publishing and monetization tools. At My Creator Co, we understand the unique challenges and opportunities the creator economy presents, and we're here to help you thrive.
Our Story
In today's fast-paced digital economy, two critical factors stand out – speed to market and product-market fit. These elements can make or break your business and product's success. We know that finding timely, specialized talent to provide valuable market insights and create an effective plan can be challenging. That's why we founded My Creator Co, a pioneer in Go-to-Market consulting focused on tech companies supporting content creation and monetization in the creator industry. We're here to add our expertise and resources to your team without the long-term commitment.
Why Choose Us
Creator Specialization
We specialize in on-demand Go-to-Market services, with a strong focus on monetization and content creation strategies designed to create more value for your business, creators, and brands.
Flexible Solutions
We recognize that no two businesses are the same, and budgets vary. That's why we offer our services on a fractional basis, ensuring that you get the expertise you need without breaking the bank.
Results Driven
When you partner with My Creator Co, you're not just hiring a consulting firm – you're gaining a dedicated ally in your journey to success. Together, we'll craft a tailor-made strategy that's perfectly aligned with your unique needs and objectives.
Meet The Leadership Team
SARA VERMAN, PRINCIPAL CONSULTANT
Sara has over 15 years of experience in marketing and consulting for renowned tech platforms and brands, including Meta, LinkedIn, and Shutterstock. Her expertise focuses on optimizing creator content and monetization tools, driving e-commerce subscriptions, and increasing ad tech revenue through B2B and digital marketing.
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At Meta, she oversaw Go-to-Market strategy, boosting creator earnings through strategic initiatives across Meta Business Suite, Creator Studio, and Rights Manager. During her tenure at Shutterstock, she led a team of product marketers to successfully launch pricing and packaging of new subscription products, including a highly successful free trial product and a Webby-winning video advertising campaign.
